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SEO comparison

Ahrefs vs Surfer

Our pick: Ahrefs scores 9.3/10 against 8.8/10 for Surfer. Here's how they differ and which one fits your needs.

Ahrefs

SEO toolset known for its backlink and keyword data

9.3/10From $129/moOur pick
Visit Ahrefs
VS

Surfer

Content optimisation and AI writing guided by SERP data

8.8/10Paid
Visit Surfer

At a glance

AhrefsSurfer
Our score9.3/108.8/10
Best forSEO professionals, Agencies, Content teamsContent teams, SEO writers, Agencies
TypeKeyword researchContent optimisation
PricingPaidPaid
Starting price$129/moSee website
PlatformsWeb, APIWeb, Chrome
Launched20102017

Key features

Ahrefs

  • Site Explorer
  • Keywords Explorer
  • Site Audit
  • Rank Tracker
  • Brand Radar AI

Surfer

  • Content Editor
  • Surfer AI writer
  • Content audit
  • Topical maps
  • Google Docs & WordPress

Ahrefs: pros and cons

Pros

  • Industry-leading backlink index
  • Excellent keyword difficulty data
  • Free Webmaster Tools

Cons

  • No free trial
  • Usage-based limits on lower plans

Surfer: pros and cons

Pros

  • Clear, actionable content score
  • Integrates with Docs and WordPress
  • Popular affiliate programme

Cons

  • Can encourage keyword over-optimisation
  • AI credits cost extra

Verdict: Ahrefs or Surfer?

Choose Ahrefs if you're seo professionals or agencies or content teams and value industry-leading backlink index.

Choose Surfer if you're content teams or seo writers or agencies and value clear, actionable content score.

Overall we rate Ahrefs slightly higher. Both are worth trying. See all SEO tools for more options.

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