What is Adobe Firefly?
Adobe Firefly is Adobe's family of generative models for images, vectors, video and audio, trained on licensed content to be commercially safe. It is available as a web app and powers features like Generative Fill inside Photoshop, Illustrator and Express.
Best for: Designers, Marketing teams, Enterprises.
Key features
- Text-to-image
- Generative Fill and Expand
- Text-to-vector in Illustrator
- Partner models (third-party)
- Content Credentials
Pros and cons
Pros
- Designed for commercial use with IP indemnity on enterprise plans
- Deep integration with Creative Cloud
- Strong editing and inpainting tools
Cons
- Generative credits run out quickly
- Output can look less distinctive than Midjourney
Adobe Firefly pricing
| Pricing model | Free plan |
|---|---|
| Starting price | $9.99/mo |
| Platforms | Web, iOS, Android, Mac, Windows |
| Launched | 2023 |
Prices change often. Check the Adobe Firefly website for current plans.
Our verdict
Adobe Firefly scores 9.0/10 in our review. Its biggest strength: designed for commercial use with IP indemnity on enterprise plans. The main drawback: generative credits run out quickly. If it isn't the right fit, Midjourney is the closest alternative.
Adobe Firefly compared
Frequently asked questions
What is Adobe Firefly?
Adobe Firefly is Adobe's family of generative models for images, vectors, video and audio, trained on licensed content to be commercially safe. It is available as a web app and powers features like Generative Fill inside Photoshop, Illustrator and Express.
Is Adobe Firefly free?
Adobe Firefly has a free plan with limits; paid plans start at $9.99/mo.
What are the best Adobe Firefly alternatives?
Popular alternatives include Midjourney, Canva, Adobe Photoshop, Figma.
Who is Adobe Firefly best for?
Adobe Firefly is best for designers, marketing teams, enterprises.