What is Dynamic Yield?
Dynamic Yield is an enterprise experience optimisation platform for personalisation, recommendations and A/B testing across web, app and email. It is owned by Mastercard.
Best for: Enterprise retailers.
Key features
- Personalisation
- Recommendations
- A/B testing
- Shopping Muse AI assistant
Pros and cons
Pros
- Enterprise-grade
- Omnichannel
- Powerful testing
Cons
- Expensive
- Needs dedicated team
Dynamic Yield pricing
| Pricing model | Contact sales |
|---|---|
| Starting price | See website |
| Platforms | Web, API |
| Launched | 2011 |
Prices change often. Check the Dynamic Yield website for current plans.
Our verdict
Dynamic Yield scores 8.2/10 in our review. Its biggest strength: enterprise-grade. The main drawback: expensive. If it isn't the right fit, Shopify is the closest alternative.
Frequently asked questions
What is Dynamic Yield?
Dynamic Yield is an enterprise experience optimisation platform for personalisation, recommendations and A/B testing across web, app and email. It is owned by Mastercard.
Is Dynamic Yield free?
No. Dynamic Yield is a paid tool.
What are the best Dynamic Yield alternatives?
Popular alternatives include Shopify, Wix, Klaviyo, Photoroom.
Who is Dynamic Yield best for?
Dynamic Yield is best for enterprise retailers.