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ZoomInfo Review

Enterprise B2B data and go-to-market intelligence

Sales & CRM Prospecting & leads Contact sales
Visit ZoomInfo zoominfo.com

What is ZoomInfo?

ZoomInfo provides B2B contact and company data, intent signals and engagement tools. ZoomInfo Copilot uses AI to surface accounts, signals and personalised outreach.

Best for: Enterprise sales teams.

Key features

  • B2B database
  • Intent data
  • ZoomInfo Copilot
  • Enrichment
  • Integrations

Pros and cons

Pros

  • Very comprehensive data
  • Strong intent signals

Cons

  • Expensive annual contracts
  • Complex for small teams

ZoomInfo pricing

Pricing modelContact sales
Starting priceSee website
PlatformsWeb, Chrome
Launched2007

Prices change often. Check the ZoomInfo website for current plans.

Our verdict

ZoomInfo scores 8.4/10 in our review. Its biggest strength: very comprehensive data. The main drawback: expensive annual contracts. If it isn't the right fit, HubSpot Marketing Hub is the closest alternative.

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ZoomInfo compared

Frequently asked questions

What is ZoomInfo?

ZoomInfo provides B2B contact and company data, intent signals and engagement tools. ZoomInfo Copilot uses AI to surface accounts, signals and personalised outreach.

Is ZoomInfo free?

No. ZoomInfo is a paid tool.

What are the best ZoomInfo alternatives?

Popular alternatives include HubSpot Marketing Hub, Salesforce Sales Cloud, Microsoft Power BI, Intercom.

Who is ZoomInfo best for?

ZoomInfo is best for enterprise sales teams.